Oprah’s Counting Points On Weight Watchers!

(Photo by Steve Granitz/WireImage)

Oprah Winfrey signed a five-year deal with Weight Watchers. She is paying about $43.2 million for a 10 percent stake in the weight loss company.

“I’m ready. Are you? Come join me – Oprah Winfrey” is the message on Weight Watchers’ website with a big picture of Oprah.

Just the word that Oprah’s about to cut her points took a 10% stake in the company — buying 6.4 million shares and being awarded options to buy 3.5 million more — caused the stock to more than double to $13.92 a share.

Here’s how Oprah’s deal with Weight Watchers will work:

Oprah will take a seat on the New York-based company’s board of directors, use the Weight Watchers mobile app and she will work with a personal coach, the company said. Yup, she’s going on a diet!

She has also agreed to let Weight Watchers use her name, image and likeness for its products and services. In addition, she will make appearances on the company’s behalf.

Oprah posted this message on Twitter, “I believe in the @weightwatchers program so much I decided to invest, join the Board, and partner in #wwfamily evolution.”

The deal is part of Weight Watchers’ plan to expand from being a weight loss company to “helping people lead a healthier, happier life,” Weight Watchers President and Chief Executive CEO Jim Chambers said in a statement.

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